Games Account For 8% Of Teen Budgets – Study
April 14th, 2010
New research from investment firm Piper Jaffray found that videogame spending accounts for eight per cent of US teenagers’ budgets, up from three per cent six years ago.
The company’s Taking Stock With Teens survey, which aims to determine purchasing behaviour and brand preferences among teens, suggested that teens represent 35 per cent of total US game players.