Consoles Creating 3 Million New Netflix Users In 2010
April 22nd, 2010
Netflix availability on connected consoles has boosted its userbase by three million, says an analyst.
Wedbush analyst Michael Pachter notes that Netflix has used the online capabilities of consoles to good advantage.
"We believe that the Xbox 360 helped Netflix add 800,000 customers in 2009, a figure that we had expected the PS3 and Wii to each replicate in 2010," Pachter explains.